Welcome to ADWave

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What is ADWave?

A unique advertising medium to reach customers directly on their desktops and mobile phones. AdWave serves In-Application advertisements and messages to a select group of small and medium business professionals in a mutually beneficial relationship between advertiser and the end consumer.

How does it work?

As an advertiser you get to sponsor 5 minute slots of software usage through out the month. During your sponsored session you can display your targeted content as a banner inside the software application. Users will be able to click on ads and reach your campaign URL.

AdWave allows us to make our software freely available by allowing sponsor advertisements inside the application window. Eventually we will be open up ADWave to other software vendors to benefit from the model. So you as an advertiser get a much larger audience.

How much viewing time will I get?

We accept only 50 campaigns for a month to ensure ample viewing time for your message. The messages are rotated every 5 minutes when customers are using the application through out the month.

What banner sizes are supported?

We support only one size of banner specifications for desktop applications (675x100). If you provide a banner that does not match the specification, the image will be scaled in relative proportions to fit into the space.

Will you build the campaign content for us?

Yes, we do design campaign content at an extra charge, subject to availability of our graphics talent.

How is it different from Google® ADs?

Thank you for asking, First of all we are not into web browser based advertising. The In-Application advertisements cannot be blocked or disabled. We offer a select global audience of opted-in customers directly from the small and medium business category. You will not be able to further target your content by other demographics. However the screen time you get for your messages will be phenomenonally higher than website banner campaigns. Infact we think of ADWave as a powerful compliment to your existing online campaign initiatives.

How many views can I expect?

Depending on the number of slots that have been sold and the number of users using our applications it can vary a lot. Since we have recently launched ADWave our userbase is still small and we are getting around 350 views x 5 mins (As on: Oct 2009) of viewing time in a month for our own campaigns.

What does it cost?

You can buy monthly slots or annual slots which will allow you to sponsor usage sessions through a month or the full year. You will be able to change your campaign content like banner and URL every week as long as the campaign is active. We will also help you in updation if there is a need in between.

Check this months prices
Buy an annual slot

Will you change your pricing?

Yes, we will be changing our pricing as our reach increases every month. But if you have bought a annual slot, you will not be charged extra for that year.